Position
the Business
We establish who you are selling to, what they want, and where your business belongs in the market.
HOCC starts with a 12-week intensive.
We create momentum by correcting your positioning, then directing what needs to change to put your business in front of the right buyers.
The 12-Week Intensive
The 12-Week Intensive
Position
Direct
the Brand
We direct the product, language, visuals, website, content, and experience around that position.
Put It
Into Market
We direct the first priority changes and put the new direction in front of buyers.
Feature
Belle Femme
Swimwear
Common Charter
ApparelOngoing Creative Direction
For the right founders, I stay on as their Creative Director.
As the business moves, I continue directing the brand, the work, and the teams responsible for bringing it to market.
Private engagement / By referral
Need Creative Direction?
New engagements begin by referral.
Who referred you?